Context and Art Movements

Expressionism as a movement was started partially due the poor economic situation in Germany during the early 1900s which meant that many people could not afford many of the art schools and those that could would only be taught to focus on capturing the look of a person or object as opposed to the feeling...

Packaging and Logo Design Influences

I looked at a lot of artists while researching ideas for the general look and graphic design of the Chillax brand. One of these artists was Paul Rand who played a part in designing several major logos such as Ford and IBM which generally skew towards a similar demographic as Chillax. A key element that...

Chillax Persona and Revised Logo

Revised Logo Design: Features cleaner linework and is now fully symmetrical. Name: Mark Davidson Age: 30-40 Occupation: Office Worker Main Characteristics: Confident and cool under pressure although this takes a toll on his well being which leaves him exhausted after a few long days at work. Basic Premise: Leaves early in the morning in order...

Application Design | Lenscil App Pages and Evaluation

Pictured here are some of the stills I took of my app design while previewing it in Adobe InDesign. One of the things I am most proud of is the splash screen as I feel it plays off of my logo design rather well which is also an element I was quite fond of. The...

Website Design | Scaling and Responsive Design

During the creation of this website I ran into a few issues especially with the responsive design elements. Often times the text on the buttons below the navigation bar would respond in an unexpected fashion depending on the computer and browser it was used on. This caused me to reevaluate and shift the focus of...

FMP | Final Version

https://youtu.be/WoQe3KNWv_I

FMP | Evaluation

While developing ideas for this project I did a lot of research on VHS tapers and how they differ from their successors in terms of technical quality and the processes in which they are made which I believe ties the short into the theme of 'Modern', on a purely visual level they have to fit...

FMP | VHS File and Proof of Concept

https://www.youtube.com/watch?v=swp22BXufMo&t=62s For this version of the final video I styled it closer to a VHS tape that was presented in widescreen. Widescreen would often be used to convert films that were shown in cinemas to a format that would be viewable on a 4:3 CRT as opposed to 16:9 like their cinema counterparts. I also...